Some of My Favorite Taglines

• American Express (1975): Don’t Leave Home Without It.
• Apple (1997): Think different
• Avis (1962): We Try Harder
• BMW (1970s): The Ultimate Driving Machine
• Brylcreem (1950s): A Little Dab’ll Do Ya!
• California Milk Processor Board (1993): got milk?
• FootJoy (2013): FJ. The Mark of a Player.
• Las Vegas (2003): What happens here, stays here
• Lucky Charms: They’re magically delicious!
• M&Ms (1950s): Melts in your mouth, not in your hands
• Miller Lite (1974): Great Taste…Less Filling!
• National Livestock and Meat Board (1992): Beef. It’s What’s For Dinner
• Nike (1988): JUST DO IT.
• Verizon (2002): Can you hear me now?
• Wendy’s (1984): Where’s the beef?
• Wheaties (1930s): The Breakfast of Champions