Today, I thought I would share some of the more obscure, interesting or unusual blog posts out of the 725 posts on BrandingStrategySource.com. Here they are for your reading pleasure:
- 101 Trends Shaping Our World
- The Exploding Use of Drones in Marketing
- Color Psychology
- Power Tool Branding and Color
- Identifying Riding Lawn Mower Brands by Color
- Just for Fun - The Loudmouth Brand
- Marketing Careers
- How to Remain a Leading-Edge Marketer Throughout Your Career
- 55 Ways to Sabotage Brands
- 21 Stories for Scouting
- Rebranding Rensselaer Polytechnic Institute
- What Do Brands Signal About You?
- Repositioning Through Labels
- Brand Spokespeople and Characters
- Animals in Advertising
- Brand Advertising and Humor
- Affluence and Frequency of Purchase
- Purchase Patterns of Wealthy Households
- Brands, Mystery & Exclusivity
- Luxury Brands and Exclusivity
- Importance of All Five Senses in Branding
- Everything is Fantasy
- States of Mind
- What Do People Need Most?
- Maslow's Hierarchy of Needs
- Basic Human Needs and Branding
- Tapping Into Self-Esteem Affirming Symbols
- Cognitive Distortions & Marketing
- Brands and Memory Structures
- Brand Benefit Cues
- Brands and Memory Triggers
- Historical Brands in America
- The Poison Parasite Defense
- Retro Brand Imagery with Sexual Overtones
- Creating Compelling Places
- Beware of Asking Too Much of Branding Copy
You can also search topics in the upper left hand corner of the blog window. Topics include brand management, brand strategy, brand differentiation, brand positioning, brand equity measurement, brand research, brand identity, tribal branding, marketing strategies and tactics, digital marketing, social media marketing, marketing for business founders and startups, place branding, college and university branding, PR, publicity stunts, and any other brand management or marketing topic you can think of. You can also search by brand name. I have referenced over 200 brands in these blog posts so pick a brand in which you are interested and search on it to see if I have written about it in a blog post.
Finally, here is the post that summarizes what I can say to date about brand management and marketing: My Thoughts on Marketing After 40 Years of Working With Over 250 Brands.
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