BrandForward is proud to introduce a new proprietary process that guides our clients to identify opportunities for accelerated growth. This process features opportunity identification maps, an online survey instrument and a strategy formulation workshop among other components. It helps you identify new markets, new revenue streams, new business models and new competitive strategies. It also helps you identify marketplace gaps, brand positioning opportunities and opportunities for add-on sales. It looks at everything from strategic partnerships, licensing opportunities and alternative pricing strategies to product bundling, line extensions, new product development and alternative distribution strategies.
It includes exploration of productization, scalability and network effects. It also identifies potential sources of industry disruption and paths to “category of one” branding.
If you want an intense “deep dive” in identifying high potential growth opportunities for your organization, this is a highly efficient way to do so. Applying all of the latest growth strategy tools and an objective outside perspective to your organization’s growth potential, it teaches you how to identify, explore and amplify that potential. And its modest investment promises a very high return.
Brad VanAuken, who concentrated in competitive strategy at Harvard Business School, leads all workshops. Brad was also the lead new business development strategist for Hallmark. For more information on how you can grow your business with this process, contact Brad VanAuken at firstname.lastname@example.org.
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